Ben’s more than two decades of small business advisory experience has shaped his belief that his role as an advisor is as much about understanding people as numbers.
He knows that modern accounting technology can save time for his clients and create better information for businesses than traditional accounting approaches.
However, he believes his most important role is to clarify important decisions his clients need to make, and to provide them with an expert view of their financial options and opportunities.
Ben uses his knowledge and experience to provide business insights in language that makes sense for each business owner. He provides advice in a way that assists his clients to better understand their taxation and regulatory obligations and business opportunities.
His passion for building his clients wealth led Ben to qualify as a Specialist Advisor with the Self-Managed Superannuation Fund Association, one of many qualifications Ben brings to his role.
His nurturing nature extends to being a proud father of two awesome boys, a loving husband, passionate cook, a keen Geelong supporter and a gardener always looking for good tips.